Developing a Business Case (1422129764)

How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You'll learn to - Clearly define the opportunity you'll want to address in your business case - Identify and analyze a range of alternatives - Recommend one option and assess its risks - Create a high-level implementation plan for your proposed alternative - Communicate your case to key stakeholders

Product details

• Format Paperback | 128 pages
• Dimensions 127 x 177 x 9.91mm | 127g
• Publication date 28 Dec 2010
• Publisher Harvard Business Review Press
• Publication City/Country Boston, MA, United States
• Language English
• ISBN10 1422129764
• ISBN13 9781422129760
• Bestsellers rank 48,493

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